State
WA
Description
DSHS is seeking a contractor who will collaborate with the SNAP-Ed Program to
develop a brand, conduct market research, and write key messages and content
consistent with federal SNAP-Ed Program Guidance and corresponding regulations. The
contractor be responsible for generating and sharing content across key media platforms
(to be determined based on market research) using audience segmentation. The
contractor will also provide professional consultation and technical support to DSHS and
its other SNAP-Ed stakeholders. The contractor will be expected to conduct purposeful
intervies and surveys with SNAP eligible individuals to inform the development and
implementation of the social marketing campaign throughout its entirety.