State: DC
Listing Agency: The World Bank
Proposal Due Date: 2023-04-18
Submission Type: Online Portal
Description: The FIG Upstream and Advisory team is seeking to hire an individual or a firm to conduct an in-depth market and context assessment of the economic and financial inclusion of the LGBTI+ population in Colombia, to identify potential opportunities for the LGBTI+ population to access to financial services.
The focus on the LGBTI+ population will include those who self-identify as lesbian, gay, bisexual, trans, intersexual, queer, or any other sexual orientation and gender identity that differs from cis-gendered / heterosexual. For the purposes of this assignment, we will use the acronym of LGBTI+ to refer to this population.
This study is intended to focus on the perspective of a financial institution exploring a new market segment in which they can find a potential business case, as well as information that can allow financial institutions to develop meaningful value propositions that are tailored for the profiles, needs, aspirations and pain points of LGBTI+ segments.
This project is a first for IFC and a first globally for the entire World Bank Group to focus on this specific segment.